Just in time for the holidays, Lyft, the popular ride-share company, has launched its monthly subscription service. The service offers better access to airports, special offers, and a discount on all rides. The idea behind the subscription is to build customer loyalty to people across the country. This service is perfect for those who rely on ride-share or public transportation and who are seeking a more affordable or convenient option. Additionally, the Lyft subscription may help those who can’t drive due to court orders or previous driving records.
At $19.99, the Lyft subscription offers users the opportunity to have better access to airports, special offers and a 15% discount on all rides. Earlier in the year, Lyft had tried offering an annual subscription at $299 but put it off instead. Now with the monthly subscription, they give people the option to try it out and see if it does in fact help. Since the service launched this past Wednesday it is too early to gauge the public’s reaction but hopefully, it works for most people.
As mentioned before, the Lyft subscription is perfect for those who rely on rideshare or can not drive themselves. People who have a court-ordered Sr-22 filing may find getting around difficult, but the service may help out a lot. And when compared to Uber’s attempt at monthly subscription at $24.99, Lyft’s deal clearly stands out.